BMW Roadshow at Uptown Mall BGC

From May 1 to 4, 2025, the Uptown Mall in Bonifacio Global City transformed into a hub of automotive excellence as BMW Philippines hosted its annual Roadshow. This event showcased BMW's latest lineup, offering attendees an immersive experience into the brand's innovative designs and engineering prowess.

BMW RSA Motors, under the stewardship of RSA Motors Corporation., presented a diverse range of vehicles, from the dynamic 3 Series to the luxurious X5, and introduced its cutting-edge electric models like the i5 and iX. Attendees had the opportunity to explore these vehicles up close, participate in test drives, and avail of exclusive promotional offers available only during the event.

Integral to the success of the Roadshow was the collaboration with FLASH Creative Media Works. Entrusted with the event's visual and logistical elements, FLASH managed the collateral production, printing of collaterals, and oversaw the meticulous setup. Their expertise ensured that the event not only met but exceeded the expectations of both BMW and its patrons.

The synergy between BMW's commitment to excellence and FLASH's dedication to delivering top-tier event solutions culminated in a Roadshow that resonated with attendees, leaving a lasting impression of both brands' dedication to quality and innovation.